• Do you want to know about the editorial content within Dermatology Biz & Beyond? Click [here] or on the “Editorial Content” tab.
  
  
• Are you interested in writing for Dermatology Biz & Beyond? Click [here] or on the “Get Published” tab to learn how.
  
  
• Do you have a question about business, finance, or any subject that fall outside the realm of business or finance? Click [here] or on “Ask the Experts” and we will do the rest after you submit your question.
  
  
• Do you have suggestion? We would like to hear it. Click [here] or on the “Suggest a Topic” tab.
  
  
• Here are some effective writing tips for your convenience. Click [here] or on the “Effective Writing Tips” for more information.
  
  

Cover

• Cover Story:
  Our Editor-in-Chief will personally be a part of publishing the cover story. Every issue will substantially cover a subject matter most pertinent to Dermatologists professional career.
  
  



Features

• My Patients & Marketing:
  Dermatology Biz & Beyond will illuminate physicians with innovative and applicable approaches in establishing, retaining, and increasing their patient volume. They will also obtain valuable methods to market their practice and promote themselves within their community and beyond.
  
  
• My Practice & Business Technology:
  Whether Physicians are at the beginning of their career, in the vanguard of their practice, or approaching the end of their successful practice, this section conveys essential information to improve their practice situation even further. Dermatology Biz & Beyond will also update and introduce the latest technological tools to create a smoother standard operating system.
  
  
• Billing and Coding:
  This section will introduce new updates, approaches, and methods for improving the art of coding and billing. Physicians will also read about new regulations, insurance companies, and other payment topics pertaining to a dermatological practice in order to increase their profits and decrease trouble.
  
  
• My Finances & Investments:
  This section will expand a dermatologist’s knowledge in the world of finance and personal investments. An offering of national, international investment opportunities, real estate, stocks, retirement planning and other subjects will be presented to enhance their financial positions.
  
  
• Also In This Issue:
  This section of Dermatology Biz & Beyond will enlighten our readers about business, finance, and other subjects that fall outside the realm of the departments listed above.
  
  



…& Beyond

• Travel:
  The travel section explores exotic locations within the United States and around the world for the wide demographics of dermatologists.
  
  
• Wine & Dine:
  Whether physicians simply enjoy a meal with wine, or, are qualified wine connoisseurs and talented food critics, they will be delighted by our tasteful approach to the art of wining and dinning.
  
  
• Fitness & Health:
  Health and fitness are essential to longevity. As such, dermatologists will learn easy methodology for a healtier lifestyle and daily physical fitness program.
  
  
• Intellectual Challenges:
  Throughout each issue, puzzles, grammar, and vocabulary challenges are designed to stimulate the Physician’s mind.
  
  
• Arts & Culture:
  Dermatologists can appreciate calendar and reviews of art paintings, art exhibits, performances, etc…—within the United States and abroad.
  
  
• Also In This Issue:
  Dermatology Biz & Beyond will artfully entertain our readers by publishing articles ranging from fascinating short stories to physician written articles that will inspire and empower their fellow colleagues. This section will pleasantly surprise our readers every time.

Are you interested in writing for Dermatology Biz & Beyond? Here is how to do it.

Submit a 50-100 word abstract of your article with its current title, the "take home message(s)" your article will convey, and an outline for the article––this need not be detailed, but it is a chance to show us how you see the article making its major points. Include your expertise and experience in the subject matter in which you wish to write about. Finally, make sure to include your contact information.

Submit outline to dermbboutline@synapsepublications.com

If accepted for publication, Dermatology Biz & Beyond will notify the author. We will email you the appropriate submission forms, requests, and deadlines for your manuscript.

Before submitting your proposal or article:

1. You understand our writer’s agreement [Writer’s Contract]
   We do not provide monetary compensation for contributions to the magazine.
   
   
2. The article you are proposing has not been published by any other publication, website or newsletter.
   By submitting your proposal, you understand that the article will be considered for publication for print and/or on our website only.
   
   
3. Your article will be educational, with new approaches, ideas, and solutions or tips physicians may use in their business and/or personal life. It is not a sales pitch or a promotion of a single product.
   The publisher may take 3-4 weeks to notify the author. Publisher reserves the right to decline any proposal for any reason at any time during the process.
   
   
4. We do not sell or distribute any article you may submit to Dermatology Biz & Beyond without your full consent and support.
   Dermatology Biz & Beyond Magazine reserves the right to decline any proposal for any reason. Submitting a proposal in no way guarantees publication for print or online.
   
   
5. We encourage you to submit your picture (minimum of 150 dpi Jpeg high resolution) and contact information to be included with your article.
   
   

 

Make your writing interesting: No matter what your topic, there is a dull way to present it and an interesting way. Use these tips to construct a compelling lead:

• A Startling Fact: Start with a fact like "70% of all Physicians have a 401k plan." or "By 1996 all dermatologist will be affected the new medicare" etc.
  
  
• An Intriguing Question: "An apple a day may keep the doctor away. But what can it do for my practice?"
  
  
• A Common Myth: Try an introduction like "Just because you are a busy physician, doesn’t mean you don’t have time for a side business," etc…
  
  
• New Information: Readers always want to learn of new programs, products, statistics, etc. Any time you can provide new information as a starting point, you’ll have the reader’s attention.
  
  
• Testimonials: If you can get a quote from a well-known industry executive, CEO, or respected professional, your writing can support the testimonial and have much greater impact.
  
  
• Questions & Answers: This is an excellent way to help you, the writer, to stick to the point and not write any more that is absolutely necessary to answer questions.
  
  
• Practical Tips: Offer tips that relate to your subject. You might suggest "Three steps to financial freedom" and list each of those steps in your article by number to help the reader track his or her progress while reading the story.

• Facts & Figures: Use astonishing statistics, charts, and graphs to send a clear and compelling message home.
  
  
• Reasoning: Use logic and reasoning to prove a point. This may include an example.
  
  
• Citation of Authority: Use a quotation from a well-respected professional in the field.
  
  
• Anecdote: Use an example or short story to deliver the take home message.
  
  
• Strong Uses of Evidence: In order to use evidence effectively, you need to integrate it smoothly into your paragraph by following this pattern: i. State your claim.
  
  ii. Give your evidence, remembering to relate it to the claim.
  
  iii. Comment on the evidence to show how it supports the claim.
  
  

• Convey a Clear, Compelling, and Organized Message: Get focused on the trends, challenges and solutions that relate directly to physician’s profession and/or personal life. It's helpful to start with an outline and solicit feedback from advisors and really strong writers. Remember, bylines can effectively cover only 2-3 key points.
  
  
• "Join" Our Editing Team: Your article reflects you and your company. As such, it is imperative that you read, re-read and proofread, then ask someone else to proofread too prior to submitting your completed article to our editing team. Make sure your article is consistent with the final outline we both agreed upon.
  
  
• Use Active Verbs:
  DON'T: John’s investment was wise.
  DO: John invested wisely.
  
  
• Drop the Technical Lingo: Write in a conversational manner. Our readers are looking for innovative solutions and approaches that will make an immediate and positive change in their profession and personal life. Avoid industry specific technical jargon.
  
  
• Be Practical. Get tactical: Our readers want to know where to start or how to begin solving their most pressing needs right away. Include how-to's, tips, new approaches, ideas, and solutions. If appropriate, share lessons you and your customers have already learned so our readers can benefit from the experience.
  
  
• Get To the Point: A good article begins by telling the reader what you will say—an introduction that "hooks" the reader with the importance of your article. The body of the story then fulfills the promise of the lead. Finally, a short conclusion sums up the important points in your article.
  
  
• Be Simple and Direct: Your lead paragraph can be fun, but remember why readers pick up this magazine— to learn something. Get to the point quickly. The most important information comes first.
  
  
• Write the Way You Speak: Write in a friendly, familiar, energetic style, as if you’re explaining things to a coworker of similar technical expertise and interests. Use short sentences and commonly understood words. On the other hand, don’t be too casual. Slang is OK for emphasis, but sloppy writing is difficult to follow. If you aren’t sure about style, read the story aloud to see if it sounds like something you’d say. If it is, you’re probably on the right track.
  
  
• By the end of the article, the physicians have learned something or gained some insight.